In the past few days I have published some posts warning about the effects of Consent Mode V2. Many were skeptical… BUT…
Continua a leggere...Google Ads
[GA4 👤❌] No Data Modeling with CONSENT MODE V2 Basic!
We can infer that by not sending any rejected consent rejection event to GA4, behavioral modeling activation will NEVER be triggered
Continua a leggere...[GA4/GAds 👇] Did you know that with CONSENT MODE you send DATA to all these platforms?
If your business requires limiting data sharing among Google services you should select in GA4 only those Google services authorized to receive user data
Continua a leggere...The Dark Side of Consent Mode V2
If you have NOT yet implemented CoMo, and you will, you may face an IRREVERSIBLE drop.
Continua a leggere...Segmenti di pubblico in Google Ads, retroattivi?
Conoscendo che la retroattività è limitata, diventa di cruciale importanza conoscere in anticipo gli obiettivi di campagna in modo da predisporre i segmenti e lasciarli popolare.
Continua a leggere...
Commenti recenti